Influence is everything. Vanity metrics are dead.
Social media campaigns deserve better data. Altalytics lets you plan, attribute, and optimize for true influence.
A New Data Layer for Social Media Influence
Altalytics analyzes the network itself — mapping how influence spreads, who drives it, and how your campaigns shape the conversation. Not likes. Not reach. Real impact.
Plan. Attribute. Optimize.
Altalytics provides unrivaled data insights and actionable intelligence to attribute and optimize social media efforts.
Hidden Influencer Discovery
Altalytics uncovers hidden influencers—individuals who have a significant impact within networks but remain undetected by traditional analytics providers. Through advanced network analysis, Altalytics maps the pathways of influence to identify these overlooked yet powerful figures, tracking how information flows and connections amplify across social circles. By targeting these high-impact influencers that other analytics solutions miss, Altalytics enables teams to expand campaign reach, engage authentically, and drive measurable results through genuine influence dynamics. This unique capability positions Altalytics as the go-to platform for finding and leveraging influence where others can’t.
Campaign Optimization
We are setting a new standard for campaign optimization. Altalytics’ advanced algorithms go beyond superficial metrics to reveal true influence dynamics, empowering teams to amplify meaningful impact, deepen engagement, and drive measurable ROI. Our platform introduces new ways to measure influence spread, engagement depth, and network impact, offering insights into how campaigns resonate within key communities. By focusing on authentic influence dynamics, Altalytics identifies impactful touchpoints and enables strategic, data-driven adjustments that amplify reach and engagement. These advanced metrics enable teams to refine campaigns for maximum influence, driving results that are both measurable and meaningful.
Impact Attribution & ROI Demonstration
Altalytics offers accurate influence attribution by analyzing how influence moves through networks, using advanced algorithms to track each step in the journey from one person to the next. This precise approach reveals not only who influences but how their reach extends across networks, providing an in-depth understanding of a campaign’s ripple effect. Altalytics’ network analysis maps out these influence pathways, enabling teams to identify true impact drivers, attribute campaign success accurately, and make strategic adjustments for maximum reach, engagement, and ROI.
Built for the Teams Behind the Message
Media agencies can leverage Altalytics to attribute campaign performance to specific influencers and content, optimizing for engagement and reach across every channel. We enable agencies to refine and plan effective, data-driven strategies, ensuring impactful outcomes across all media types.
Altalytics empowers digital strategy firms to enhance campaign planning with predictive analytics and advanced metrics that pinpoint influence dynamics. By simulating potential outcomes and optimizing based on detailed insights, these firms can design more impactful campaigns that align with strategic objectives.
Altalytics enables marketing teams to strategically plan, attribute, and optimize social media campaigns by providing advanced insights into influence dynamics and campaign performance. With precise attribution and the ability to uncover hidden influencers, marketing teams can refine their messaging, enhance audience targeting, and optimize engagement across channels, ultimately driving better results and demonstrating measurable ROI.
Altalytics enables PR teams to measure the real impact of their campaigns by tracking how messages spread across networks and identifying hidden influencers who amplify reach. This precise attribution allows PR firms to showcase tangible results to clients, proving the value of their work with clear, data-backed insights.
Join Our Waitlist
Join the waitlist for next-gen influence analytics. We’ll notify you when you’re approved for early access.