Platform Preview
Understand the networks that shape opinion.
Identify the natural pathways into the audiences that matter and the accounts that genuinely shape online conversation.
Targeted Data Collection
From network data to actionable influence
Targeted Data Collection
Targeted data ingestion from social networks to map the conversation landscape on topics, issues and conversation that matters to you.
Narrative Discovery
Employing the latest ML / AI-assisted sentiment analysis techniques, we identify topics, trends, and attitudes shaping online conversation. We analyze how online conversation evolves over time, while separating signal from noise to meaningfully understand the flow of information.
Narrative Network Characterization
We reconstruct the network to reveal the underlying influence architecture, identifying causally influential accounts and the bridge positions that connect communities. We surface structurally important accounts that engagement metrics misclassify.
Causal Influence Calculation
Using counterfactual modeling and accounting for echo chamber effects, we isolate the true causal effect of individuals, narratives, and communities shaping online discourse.
Actionable, Strategic Insight
Turn network data into evidence-based strategic communication advantage that drives real organic influence to help manage your reputation. Seize opportunities you never knew existed.
Unparalleled Capabilities
Supercharge your reputation strategy
Altalytics is powered by proprietary algorithms, producing actionable intelligence that social listening, media monitoring, and narrative intelligence platforms can't replicate.
01 — Influence Mapping
See the underlying influence architecture behind online conversation
Reveal the true flow of information to identify the accounts in critical positions: the bridge nodes and structural influencers that engagement metrics misclassify.
02 — Causal Attribution
Evidence your impact. Prove its value.
Measure the effectiveness of your communications campaigns, know what your communications actually caused with quantifiable precision.
03 — Opinion Dynamics
Understand where opinion is still forming
Identify the audiences and communities where conversation is actively shaping, and the messages that earn traction there. Focus your communications where they can still meaningfully contribute.
04 — Influence-Guided Strategy
Reach the people who matter most.
You know the journalists, regulators, investors, or decision-makers shaping your world. We map the organic routes to reach them and help your message land where it counts, saving wasted spend in the process.
05 — Risk Intelligence
Anticipate risks before they escalate.
Identify which emerging narratives and risks are gaining causal momentum, and act before a near-miss becomes a crisis.
Ready to see real influence?
Cause and effect changes everything about how you do comms.